February marks the start of Black History Month, a federally recognized celebration of the contributions African Americans have made to this country and a time to reflect on the continued struggle for racial justice.

Many businesses attempt to join in on this celebration without a clear understanding of the meaning and history behind it. This often leads to tone-deaf and meaningless content for consumers.

At Adelante Creative, we believe in being informative, not performative, which is why we put together a brief list of must-read books for anyone who is looking to learn more about black history and racial injustice.

  • “How to Be an Antiracist” by Ibram X. Kendi


  • “The New Jim Crow: Mass Incarceration in the Age of Colorblindness” by Michelle Alexander
  • “Eloquent Rage: A Black Feminist Discovers Her Superpower” by Brittney Cooper
  • “Walking with the Wind: A Memoir of the Movement” by John Lewis and Michael D’Orso

We hope you pick up at least one of these books over the next few weeks! Have suggestions for others that should be on the list? Let us know in the comments!


Alexandra harris


OUR Marketing Bundle
is just $800/mo.

Running a business is HARD – there are no ifs, ands, or buts about that. Add in a global pandemic and it quickly becomes near impossible. Small business owners across the US have been forced to shut down or operate at a limited capacity. Many have had to furlough employees as they try to cover the costs of rent and utilities without a revenue source.

As states begin to reopen and regulations begin to loosen up, businesses are starting to see their customers return, but they are still trying to assess what the “new normal” will be. Many are playing catch up after months of little to no revenue. Life is hard right now, but the team at Adelante Creative is here to help you. 

We are offering a special discount on our marketing bundle through the rest of the year! The bundle, which normally costs $1,200/month, is now available without a contract for just $800/month. The bundle even includes personalized one-on-one training on the platforms and tools used (great for businesses who just need a little help getting started and want to take control of marketing once the structure is in place).

What you get in the marketing bundle:

• FREE website audit
• 20 Social media posts/mo. 
• 5 Paid ads
• 2 Blog posts
• 2 Newsletters
• One-on-One training
• Strategy meetings to ensure that we’re meeting all your expectation

See the difference that strategic, consistent marketing can make for your business – without any risk to you.

Contact us today to secure this special pricing. We look forward to helping you with your marketing needs!


Alexandra harris